APDN, TCOE Launch Textile Anti-Counterfeiting Platform
The platform will use ADPN's SigNature DNA markers — botanically derived markers that may be incorporated at any stage of the supply chain to track a product back to its original manufacturing source — to mark and authenticate textile, apparel and accessories including wool and cashmere yarns, polyester thread, fabric selvage, and woven and nonwoven labels. The markers are authenticated in a laboratory and provide definitive, forensic proof of evidence accepted by courts globally.
"SigNature DNA technology offers textile and clothing manufacturers a fool-proof and affordable solution to the growing menace of product counterfeiting," said Bill Macbeth, managing director, Textile Centre of Excellence. "We are ready and willing to help brand owners and manufacturers to boost their brand values and revenues by incorporating this unique protection into their products."
The companies will debut the platform at Première Vision Pluriel, to be held in Paris this week.
September 18, 2012