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Fiber World

Shell Chemicals And KoSa Form Marketing Company

Shell Chemicals and KoSa have announced they have formed a marketing organization to answer consumer demand for stain-resistant, durable products with outstanding stretch and recovery properties by speeding the global availability of Corterra polymer-based materials.The Corterra Polymer marketing organization will be headquartered in Houston, and will focus immediately on marketing Corterra as polymers, fibers and yarns.Corterra is the trade name for polytrimethylene terephthalate (PTT), a thermoplastic that can be spun into fibers. Some end uses include carpet, garments, home furnishings and automotive fabrics.The new company will be owned equally by Shell Chemical and KoSa. Final contracts and legal documents for the new entity are expected to be signed soon. It will target the carpet, home furnishings, apparel, automotive and industrial sectors in North and South America. Shell Chemicals will retain its PTT licensing worldwide and will continue marketing and sales activities outside the Americas.

May 1999