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Springs Moves Into Fabric Lampshade Market

Springs Industries Inc., Fort Mill, S.C., and AM Industries Inc., recently announced a licensing agreement allowing AM Industries to market and distribute fabric-covered lampshades under the Wamsutta® and Springmaid® brands.The contract is effective immediately and products are currently in inventory and ready to ship.AM Industries has done a terrific job positioning themselves as the premier manufacturer of lampshades to coordinate with our bedding ensembles, said Kevin Carlisle, Springs vice president of marketing services. They have a well-deserved reputation for excellent service and innovative display techniques designed to generate rapid sales.Springs recently licensed its Wamsutta and Springmaid brand names to marketers of jersey knit sheets, kitchen and table linens and decorative pillows, in keeping with its strategy of expanding its product offerings through licensing agreements.


May 1999




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