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CITDA Focuses On Emerging Technologies

As an outgrowth of the traditional paper printing markets, digital printing is growing by leaps and bounds.

By Terri Ross

N ow that Y2K is A-OK, the Computer Integrated Textile Design Association (CITDA) has turned its attention to emerging technology at the turn of this century. CITDA’s first event of 2000 will be held March 2-3 in Charlotte, N.C., and the day-and-a-half event promises to deliver exciting new facets of technology for design and manufacturing to meet the needs of a rapidly evolving business environment.

The symposium line-up includes many presentations and activities aimed at addressing today’s design and production processes, including: mass customization; the color process at United Kingdom retail giant Marks and Spencer; future trends for design technologies; Web/multimedia tools for the sales presentations; a lively discussion on off-the-shelf software; and much more.

Keynoters Talk Technology

CITDA is featuring two keynote speakers in this year’s line-up.

gracej1_758Grace Jeffers, a decorative arts historian, who was recently featured in New York Times magazine, will deliver a dinner presentation on March 2 about the role technology will play in new materials, our environment, and trends for the future of design. Jeffers’ presentation will come alive with inspiring ideas for the 21st century. She will share her view of how technology is shaping new material design beyond traditional textiles, and how it is causing a revolution in trend and design direction for all materials.

In the past two years Jeffers has been linked with plastics, particularly high-pressure laminates, in the pages of Metropolitan Home, Wallpaper Magazine, The New York Times, and many other publications.

Jeffers was the curator of "Going Digital: Digital Manufacturing and the Emancipation of Design," an exhibition about computer-aided design of decorative materials, held in New York City. Her presentation is the highlight of an evening that includes cocktails, dinner, dancing and a surprise performance from the Computer Aided Players. The event is sponsored by Kimberly Clark Printing Technology Inc.

ATI Sponsors Luncheon

nancyw1_759Nancy Webster, vice president of creative development at Springs Industries Inc, Fort Mill, S.C., will deliver her keynote presentation titled "The Power of CAD" during the luncheon on March 3. As one of the top textile leaders in the country, Webster will share her insight on how design technologies are benefiting organizations from design to production, from merchandising to selling.

Webster has successfully spearheaded major installations of CAD/CAM technology for both Fieldcrest Cannon and Springs Industries. As we turn the corner on a new century, Webster will share with us the Power of CAD for the future of product development and manu-facturing. She will draw from her experience at Springs, a verti-cally integrated enterprise and one of the leading textile companies in the nation.

The luncheon event also includes a special ceremony recognizing the winners of the CITDA Professional Achievement Awards. The luncheon is sponsored by ATI.

New Format

This year CITDA introduces a new exhibit format to the symposium with tabletop displays, rather than the traditional 8’X10’ booth. The exhibit area is called "The Mobile Designer" and will feature displays from today’s leading providers of design technology hardware/software. Displays will illustrate how truly mobile CAD/CAM can be with laptops, portable devices, and Internet capabilities. Attendees can browse this area of the symposium to pick up valuable information or ask questions about the latest and greatest technology offerings.

For more information on the symposium, call (336) 226-1550, or visit www.citda.org.

February 2000