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ITMA 2011 Exhibitor Previews

HeiQ Materials AG

Switzerland
Hall 5, Booth D106


Ground-breaking textile evolution - HeiQ announces the launch of Adaptive
-    Adaptive introduces a new way of thinking about textiles and garments - a shift from passive functionality to dynamic action 
-    It enables garments to respond dynamically to changes in temperature and moisture level in order to reach optimal comfort and performance

Textiles are generally thought of as static and passive objects - they always behave in the same manner, come rain or shine, warm or cold. But what if we wanted a textile that actually changes its characteristics to the environment around it? A fabric capable of perceiving changing conditions and adapting its functionality accordingly? This is now possible thanks to Adaptive by the company HeiQ Materials - a Swiss company developing and manufacturing high performance textile effects.

The evolution of smart fabrics takes another important step with this innovation, which enables dynamic moisture control, and ultimately improved comfort & thermoregulation. Adaptive gives garments the ability to effectively read and respond to the conditions of the skin. This innovative and patent-pending technology is based on a unique hydrofunctional polymer whose moisture transport properties changes with different temperatures. The Adaptive treatment effectively transports and releases moisture at higher temperatures, which gives improved cooling and keeps the skin dry. At lower temperatures the polymer structure changes. The fabric keeps absorbing moisture but the wicking effect is reduced resulting in an increased insulation.

For example, we all know of running gear that offer passive moisture management when in contact with perspiration. Now imagine that the very same clothing is capable of sensing when temperature goes down, reduces its evaporation capacity, helping the wearer feel more comfortable. The associated consumer benefits are clear. A better thermoregulation increases the overall comfort zone and performance capacity of the wearer. Specifically designed for skin-contact materials, Adaptive is ideal for sportswear, underwear, socks and hosiery, however workwear and bed linen can also benefit from this unique functionality.

"This innovation represents a change in mindset about how textiles can perform and we want to contribute to creating a new trend with garments that adapt themselves to the wearer and to the changing circumstances of the environment," says Kristofer Skantze, Head of Sales and Marketing. "Our customers are always looking for ways to improve comfort and performance and they find Adaptive to be quite new and unconventional. The difference against existing moisture management & thermoregulation offers out there lies in the dynamic functionality. That is really unique to Adaptive."

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