VF Corp., Greensboro, N.C., has
completed sale of its international intimate apparel business — including such brands as
Vassarette®, Curvation®, Bestform®, Lily of France® and Vanity Fair® — to Fruit of the Loom Inc.,
Bowling Green, Ky., for $350 million. VF will use the proceeds from the sale to repurchase shares
in 2007. Fruit Of The Loom will operate the business as a wholly owned subsidiary under the name
Vanity Fair Brands.
completed sale of its international intimate apparel business — including such brands as
Vassarette®, Curvation®, Bestform®, Lily of France® and Vanity Fair® — to Fruit of the Loom Inc.,
Bowling Green, Ky., for $350 million. VF will use the proceeds from the sale to repurchase shares
in 2007. Fruit Of The Loom will operate the business as a wholly owned subsidiary under the name
Vanity Fair Brands.
April 3, 2007